Consumer-Centric Category Management: How to Increase Profits by Managing Categories Based on Consumer Needs Dublin Core Títol Consumer-Centric Category Management: How to Increase Profits by Managing Categories Based on Consumer Needs Autor John ACNielsen Matèria Business, Economics, Finance & Accounting Business & Management Editor Wiley Data de publicació 2005 Identificador 9781119201632 Font https://onlinelibrary.wiley.com/doi/book/10.1002/9781119201632 Etiquetes Business & Management, Business, Economics, Finance & Accounting Col·lecció Business, Economics, Finance & Accounting ← ítem anterior Ítem següent →